Our client is one of the larger forestry tree wholesale producers in the UK, renowned for providing premium-quality trees to various sectors, including commercial forestry, amenity and landscape, farms and estates, and private landowners. Their commitment to sustainability, innovation, and customer satisfaction has earned them a leading position in the market. As they continue to expand their operations and penetrate new markets, they are seeking a driven and experienced Business Development Manager to join their team and drive growth in specific target sectors.
Role Overview:
As the Business Development Manager, you will play a pivotal role in increasing sales and market share within the amenity and landscape sectors, farms and estate sector, and among private landowners in the UK. You will be responsible for identifying and nurturing business opportunities, building strong relationships with existing and potential clients, and developing effective strategies to expand their presence in the market. The ideal candidate will have a proven track record in B2B sales within the forestry, agriculture, or horticulture industries, possess exceptional communication and negotiation skills, and demonstrate a passion for sustainable forestry practices. This role is hybrid, with one day a month to the clients site near Edinburgh, Scotland.
Key Responsibilities:
- Market Research and Strategy Development:
- Conduct thorough market research to identify potential customers, market trends, and opportunities for growth within the amenity and landscape, farms and estate sectors, and among private landowners.
- Develop and implement comprehensive sales strategies and action plans to achieve revenue and market share targets.
- Client Relationship Management:
- Build and maintain strong relationships with existing clients to ensure their satisfaction and encourage repeat business.
- Prospect and engage with new clients through various channels, including networking events, industry conferences, and cold calling.
- Sales and Business Growth:
- Generate leads, qualify prospects, and convert them into loyal customers.
- Meet and exceed sales targets by consistently identifying and capitalising on new business opportunities.
- Collaborate with the marketing team to create targeted campaigns and promotional materials.
- Product Knowledge and Consultation:
- Possess/develop a deep understanding of our product offerings, tree species, and their benefits to provide valuable advice and consultation to clients.
- Tailor product recommendations to suit specific client requirements and preferences.
- Market Intelligence and Competitor Analysis:
- Keep abreast of industry developments, competitor activities, and changing customer needs to adapt sales strategies accordingly.
- Analyse competitor offerings and pricing to ensure our products remain competitive in the market.
- Collaboration and Reporting:
- Collaborate with internal teams, including production, logistics, and customer support, to ensure smooth order processing and delivery.
- Provide regular reports on sales performance, market trends, and progress against targets to senior management.
What We Want to See from You:
- Proven track record in B2B sales, ideally within the forestry, agriculture, or horticulture industries.
- Strong understanding of the amenity and landscape, farms and estate sectors, and the needs of landowners.
- Excellent communication, negotiation, and interpersonal skills.
- A results-driven mindset with a focus on achieving and exceeding sales targets.
- Passion for sustainable growing practices and environmental conservation.
- Ability to work independently and as part of a team, with strong problem-solving skills.
- Willingness to travel as needed to meet with clients and attend industry events.
On Offer:
- Competitive salary
- Uncapped commission & bonus plan
- Pension scheme
- Car allowance
- Excellent career progression
Join our client dynamic team and contribute to the growth of a renowned forestry tree wholesale business. If you are a motivated, goal-oriented, and customer-focused professional with a keen interest in the forestry industry, apply via this website and help shape the future of sustainable tree production in the UK. For further information, call Max MacGillivray on 01284 715055 quoting Ref: 05695M.