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This Weeks’ Series of VLOG’s Comes From The FRUIT ATTRACTION Event in Madrid!

Fruit Attraction is the commercial meeting point for everyone in the fruit and vegetable business community. This year it will bring together 1,800 exhibitors and 90,000 business people from 130 countries. It’s the first time Max has attended the show… see how he got on and who he met…

Here we are at this years Fruit Attraction in Madrid. Click to Listen to a short summary from Max as to what he’s seen and found at this years very impressive show.
Max meets up with a major name from the sectors of not only Fresh Produce but also the branded food categories; Nigel Trood. Previously with Sainsbury’s, then RedBull as their UK MD, and most recently MD of MACK, Nigel has a unique background and understanding of the fresh sectors from an international perspective. Hear his views on where he thinks the fresh category is going. Click for an interesting Listen!
Blue Skies are at Fruit Attraction. We catch up with Mark Crawford to hear his excitement on his new role in the business and how they are all looking to dominate the area of dairy free ice cream in conjunction with their existing great fruit products.
Click to Listen.
We catch up with the team from CN Seeds Ltd to hear what they believe is about to disrupt the fresh sectors! Craig Thomas and Paul Allen talk about some of the change they see coming along and how either existing businesses or new entries can benefit from it. Click to Listen. To get in contact with them go to www.cnseeds.co.uk.



Our Fruit Attraction VLOGS from Madrid were filmed in late October 2019

The author

Claire MacGillivray

Discussion

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